No-Cost Way to Get New Clients? (5 of 6)

We always want easy ways to attract new clients, especially on the cheap. But how? The reality is, there’s no “silver bullet” or magic button you can press to get new clients on demand. In fact, most bookkeepers get the vast majority of their clients through random referrals. If you want to take control of […] ...

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How to Get the Attention of New Clients? (4 of 6)

When trying to reach out to prospective new clients, one method is to send letters of introduction. But what do you say to stand out from the rest and get the recipient to respond? That’s the dilemma one TFB subscriber asked and is the basis for this latest mini-lesson. My Special Guest, Martin Bissett of […] ...

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Are We Being Replaced By Software? (3 of 6)

QuickBooks commercials have for years been selling the idea to small business owners that the software can take care of their finances for them. So the question can arise in a potential client’s mind, “Why do I need a bookkeeper or accountant?” In this high-impact mini-lesson, my Special Guest, Martin Bissett of Upward Spiral Partnership (USP) […] ...

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How Do You Attract High-Paying Clients? (2 of 6)

Today’s question unravels the mystery of how to get high-paying clients. It’s the second in our six-part series of mini-training videos on how to effectively market and sell your bookkeeping services so you can take on new clients systematically. In this short focused video, my Special Guest, Martin Bissett of Upward Spiral Partnership (USP) reveals in very practical terms… […] ...

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Marketing Confusion: How to Know What Works? (1 of 6)

Today we are kicking off an exciting new series of mini-training videos to answer some of the most burning questions surrounding how to effectively do the marketing and selling needed for your bookkeeping services to be successful and systematically take on new clients. My Special Guest, Martin Bissett of Upward Spiral Partnership (USP) has graciously agreed […] ...

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