Tag Archives: Marketing

Marketing Letters: Spread the Word by Reaching Out

(This is an updated article written about using marketing letters from back in 2008! Some simple marketing principles just don’t change, and this is one of them.) One question I’m (still) asked quite often by bookkeepers who want to start … Continue reading

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5 Simple Ways to Attract More Clients Before Year End

If you’ve been looking to attract more clients, now is a great time to do it. With the fall upon us, more and more small business owners will be soon waking up to the fact that it’s time to give … Continue reading

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Surge – How to Be in the Right Place at the Right Time

A couple weeks ago I hosted a super popular webinar with my friend and mentor, Mike Michalowicz of Profit First fame. It was all about how we, as independent bookkeeping business owners, can specialize our practice and put ourselves in … Continue reading

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Can You Find Clients Using Social Media Marketing?

We love the idea of working from home via the Internet. So using social media marketing seems like the logical way to attract clients virtually. Right? Question: Does it really work that way and is it as easy as it sounds? Answer: … Continue reading

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The Myth About Bookkeeper Credentials and Education

[Note: This article was originally published in October 2011, but since it is still such a prevalent belief, I have revised and added some additional info as of the above date] . There’s a BIG myth that most freelance bookkeepers … Continue reading

Posted in Articles, Audios, Marketing, Updates | Tagged , , , | 18 Comments